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first direct bank teams with Jess Glynne and Little Mix collaborator Rare chance to share the same studios as Adele and Michael Jackson first direct has teamed with Brit award-nominated songwriter Jin Jin and one of Europe’s leading recording studios to create a competition that will give a group of budding songwriters a money-can’t-buy experience.


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first direct has officially been named a CoolBrand, in an influential annual initiative to identify the UK's coolest brands. The CoolBrands® list, now in its twelfth year, follows a vote by a combination of 3,000 consumers and a panel of 37 designers, style experts, media personalities and prominent figures from the worlds of TV, fashion and music.


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first direct has officially been named a CoolBrand for the sixth year running - the only bank on the list. The CoolBrands® list, now in its tenth year, follows a vote by a combination of 2,000 consumers and a panel of 36 designers, style experts, media personalities and prominent figures from the worlds of TV, fashion and music.


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